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A very important contributor to the cosmetic industry, especially in the natural field, A.M.I. has developped Natami its own concept of natural cosmetics, applicable to the formulation area.

The founding principles of the Natami concept are:

The Natami concept changes the classical vision of cosmetic formulation: due to their natural composition rich in elements beneficial to the epidermis, bases are active by themselves and not mere carriers.

As a demonstration, we have designed three emulsion-bases following three strong themes and illustrating what is possible to achieve in terms of technologies and marketing around natural formulation.
Intentionally, no fragrance, no colorant and no active principles have been added to them.

Environment Natami, biodegradability tested

The good biodegradability of each ingredient was of course been particularly scrutinized, and the biodegradability of the base itself was measured. Its fluid texture, soft and glamourous, is immediately absorbed by the skin, leaving behind a fresh sensation.

Well-being Natami, biocompatibility

A perfect balance between nature and the epidermis. It has a rich consistency and a creamy colour. Its soft texture allows an easy application.

Travel Natami, dreams and exotism

It draws you towards dream and fantasies through the exotic origin of its ingredients. This naturally coloured base is ideal for face care. Its unctuous texture, rich and nourishing, is immediately absorbed by the skin, giving it an extraordinary soft touch.


A.M.I. offers you to develop your own natural products with the technical assistance of the Natural Product Designer®, based on a partnership contract. We may either use one of the three themes above or develop an new, exclusive theme, according to your specifications.



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